How Sportsbook Loyalty Programs Can Benefit Your Business

It’s easy to become overwhelmed by the sheer number of offers offered by a sportsbook. While free bets are a great incentive on their own, deposit matches can make the experience even better. Deposit matches match your initial deposit by a certain percentage (often 100%) and give you site credit as a result. When you place a wager with this credit, you’ll instantly turn your winnings into cash, including the original stake. It’s no surprise that deposit matches are some of the most popular rewards.

Online sportsbooks offer more attractive odds

There are many reasons to use an online sportsbook. For example, you can find more attractive odds by using a sports betting website that offers reduced juice lines. In most cases, sportsbooks offer -110 odds on point spreads and over/under bets, meaning you have to wager $110 to make $100. Alternatively, you can find online sportsbooks that offer odds of as little as -105 on either side of the line. The margins from these better odds will add up over a season.

They accept sharp bets

Sharp bettors are professional bettors who are often able to force bookmakers to change their lines. While not all sports gamblers are sharps, they have the power to force bookmakers to shift their lines in order to make the outcome less attractive. Sharp bettors are typically unable to afford the extra fees that sports books must charge to handle sharp bets. These bettors are also often discouraged by relentless marketing campaigns.

They offer loyalty programs

Big businesses have figured out that attracting new customers is crucial to growing sales and profits. In fact, new customers are worth five times as much to a business as old ones. As such, loyalty programs are a vital part of any business’s marketing strategy. These programs can help boost sales and customer lifetime value. Besides that, loyalty programs can reduce the costs of customer acquisition and promote consistent consumer spending. Listed below are some ways that loyalty programs can benefit your business.

They offer risk-free first wagers

Sportsbooks are very clever, and they love luring new customers with the promise of free bets. Many risk-free first wagers are worth up to $1000 and match your initial bet, but that doesn’t mean you can’t lose money with them, too. Usually, sportsbooks will refund your money as site credit, although there are also times when they will give you cash in lieu of the free bet.

They offer high limits

High limit credit cards are usually offered to those with excellent credit and high income. Often, this limit is higher than a standard credit card, but you must consider the criteria for getting approved for such a card. Some people define high limit as a credit line of over $10,000, while others define it as a limit of six figures. Each credit card issuer has its own criteria for determining what a high limit is. If you meet the criteria, you can be guaranteed of a high credit limit.